Category Toyota

Toyota Wants GR To Be a Standalone Brand. That’s a Mistake

Toyota Wants GR To Be a Standalone Brand. That’s a Mistake

Remember when Dodge launched the third-generation Viper exclusively under the SRT name? At the time, Dodge wanted its Street & Racing Technology performance sub-brand to become something bigger—an entire lineup of SRT-branded performance products that would stand out from Dodge’s…

Lexus World Premieres Lexus LFA Concept BEV Sports Car

Lexus World Premieres Lexus LFA Concept BEV Sports Car

Lexus World Premieres Lexus LFA Concept BEV Sports Car – World premiere of the Lexus LFA Concept– A concept model aimed at embodying Discover Immersion and creating a BEV sports car that exceeds customers’ expectations– Sharing core technologies and aspirations…

TOYOTA GAZOO Racing World Premieres GR GT & GR GT3

TOYOTA GAZOO Racing World Premieres GR GT & GR GT3

TOYOTA GAZOO Racing World Premieres GR GT & GR GT3 Toyota City, Japan, Dec 5, 2025 – (JCN Newswire) – TOYOTA GAZOO Racing (TGR) today world premiered two new models-the GR GT and GR GT3-by publicly displaying under-development prototypes for…